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About oleiwoo


oleiwoo is a small independent clothes store focused purely on the most adorable clothing lines for newborn and baby up to 24 months.

Inspired by the birth of my daughter, Olivia Lei, I set out to find unique items of clothing that are not available in high street shops. My three principles which I would not compromise on were 'quality', 'comfort' and 'design'.
Guided by these principles I began my journey to find reputable manufactures from countries that are well known to have extremely high standards towards newborn and children clothing.
Our range started with beautiful and playful headwear but has quickly moved into other ranges, driven by demand. Olivia wears all items we sell on oliewoo (you may see her model from time to time) and we are excited to finally be able to make these unique designs available to you.
With love,